Beyond Certifications: Inside the Attorney’s Mind (And How to Earn Their Trust)
Those letters after your name? They get you in the door. But understanding the attorney’s mind? That keeps you there. The Attorney’s World Every attorney
The Problem Inventory: The Most Valuable List You’ll Ever Make
Everyone’s making lists: Services they offer Credentials they have Experience they’ve gained But they’re missing the only list that matters: The problems they solve. The
The Weekend Call: Why Your Work-Life Balance Might Be Killing Your Business
The phone rings on Saturday afternoon. It’s a prospect. Do you answer? Before you rush to defend your sacred weekend time, consider this: The prospect
The Parkinson’s Trap: Why Your Marketing Is Taking Too Long
Here’s the thing about marketing your professional services: It’s taking too long. Not because it’s complicated. Not because you’re doing it wrong. But because of
Free Email Addresses: When “Free” Costs You Business
Let’s talk about your email address. You know that digital identifier you’ve been hanging onto since you first launched your business? The one that seemed
Sales Is Only as Difficult as You Make It: A Clinician’s Guide
Discover how your medical background is your secret weapon in sales. Learn why diagnostic thinking and patient consultation skills make you a natural at closing deals.
The Hidden Truth About Your Sales Year: Why Every Day Counts
Picture this: It’s December, and you’re looking back at 2025, wondering where all the time went. Like many consultants, you might think you have 365
The Power of Profile Photos in Professional Directory Listings
Are you unknowingly losing potential clients every day? Research shows that professional directory listings without profile photos are passed over up to 14 times more
The Power of Rituals in Sales Success
A Sunday Night Routine to Maximize Your Week As medical professionals turned entrepreneurs, you’re no strangers to the importance of routines and procedures. Just as
Are Your Competitors Stealing Your Prospects And LinkedIn Is Helping
LinkedIn Leads If you’re like most professionals, you’ve probably spent a fair amount of time perfecting your LinkedIn profile. You’ve written a compelling summary, listed
Don’t Make It Hard For Clients To Reach You
The Importance of Providing Clear Contact Information for Inbound Leads One of the most frustrating experiences can be trying to connect with a business, only
5 Business Laws They Never Taught You in School
Business Laws Can Benefit Your Business As a business owner, it’s important to not only have a strong understanding of your industry and the products
Maximizing Sales Urgency: The Day Before Vacation Mindset
The day before a vacation can be a highly productive and positive experience, as we work with what I can a sense of sales urgency.
Make it Convenient
I am currently doing a fitness challenge called 75Hard. The program requires you to do a series of things every day for 75 days. There
Comparisons Aren’t Helpful
Stop Comparing Your Business to the Perceived Success of Others We live in an impatient world where if something takes longer than we think it